About Joseph Mourad

Joseph Mourad, CEO and award-winning celebrity hairdresser is a visionary, dedicated to transforming lives through the beauty of hair. With 40 years of experience and knowledge in hairstyling, Joseph poured his expertise into the development of the DCS (Dryer Curler Straightener) to make it the only product you need to replicate the salon look at home. 

Driven by a profound desire to empower others, Joseph created the DCS after witnessing countless clients leave his salon radiant but frustrated, unable to replicate the professional blow dry at home. His mission became clear: to bridge that gap and help clients save money on hairstyling while bringing joy back to their daily routines.

Joseph's career took a turn when he became the first in the world to invent a way for cancer patients to regain their long hair after chemotherapy. Understanding the emotional toll of hair loss, he sought to restore not just hair, but hope and confidence. This groundbreaking innovation has touched the hearts of many, proving that beauty and resilience go hand in hand.

His remarkable achievements have drawn significant media attention, but it is his unwavering commitment to uplifting others that truly defines him. Joseph Mourad’s story is one of compassion, creativity, and an enduring belief in the power of beauty to heal and inspire. Through his work, he continues to change lives, reminding us all that true beauty lies in the love we share and the strength we foster within ourselves and others.